Resources

Our thinking and research into PR and comms for HR

Demystifying PR measurement

Struggling to prove the value of your PR activity? This guide explores how modern B2B PR measurement works - and how to move from surface-level metrics to meaningful impact that resonates with senior marketers and HR decision-makers.

50 natural story sources for HR PR

Struggling to cut through with HR audiences? This practical guide reveals where credible, relevant HR stories really come from – helping PR and comms teams earn trust, attention and influence with HR decision makers.