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Back in the old days (all of 20 years ago), Google only used to make a few changes each year to the way it managed search, now it releases 1000s of updates a year some of which pass unnoticed, and some which can often have a big impact on SEO. In the summer, Google announced […]

Things are getting spooky at Skout We asked the team to share their spine-chilling nightmare job moments. Read if you dare...

The first of a series from UK Construction Week (UKCW). From our conversations at UKCW we found that exhibitors and attendees were most concerned about (1) ‘What it means in practice for the built environment sector’, (2) ‘What to do about it’ and (3) ‘How to get it higher on the agenda’? We made it […]

In this overcrowded landscape with endless possibilities, what makes an agency a great companion for your business?

We chat with Lizzie Berwick, director and co-owner at media buying agency, MacCormack Media, about her varied role, all things media buying, and what makes a brilliant business relationship.

More than half of B2B marketing budgets are devoted to building and maintaining relationships with new customers, but only a quarter of B2B marketers say their relationships are akin to a happy marriage.

When you’ve worked in a B2B PR agency for over 25 years, it’s easy to forget that the ‘turbulence’ we experience daily isn’t the norm for many. This is because every agency day is different, you never fully know what to expect, and deadlines can be ludicrously short.  Growing agencies like us deal with a […]

More than half the world’s population now uses social media; a figure which has experienced a 13% year-on-year growth rate over the past decade. Developed to facilitate the networking of social groups, social media sites have expanded their origins to become content-driven hubs of information and entertainment. With users spending a daily average of two […]

This month, we’re celebrating 12 years of Skout (yes, we’re nearly a teenager). To mark the occasion, we thought we’d sit down with the man himself, our founder, Rob Skinner.   The story of Skout started all the way back in 2010…David Cameron became UK prime minister, Prince William and Kate Middleton announced their engagement, […]