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Answered yes? Then you may just be the B2B account manager we’re looking for. We’re growing and need someone who can match our enthusiasm for all things PR, digital and content. If you’re a senior account executive or junior account manager looking for the next step, then read on. Since you’re already here, you’ll know […]

Are you a traditionalist and like a drop of milk and sprinkling of sugar on your Weetabix? Or do you incorporate one of your five a day, and add a few strawberries or blueberries into the mix with yours? Maybe you really go to town and mix it up a little with a splash of […]

Recruitment *sigh. It’s hard work, right? I know and I empathise. We’ve had a great year here at Skout and have been recruiting for the last six months. It was difficult. It’s a candidate’s market and it’s moving fast. Thankfully, we’ve managed to fill our vacancies (you can meet the new Skouts here) but we […]

Will Stone has spent the past 20+ years amassing possibly the most diverse experiences as a PR person. From training as a journalist and then working the local news scene in Preston, to jobs in PR agencies, academia, and local government, then onto comms leadership for a global manufacturer. Today he’s heading up marketing at […]

Bespoke storytelling service launched to help businesses redefine identity and comms strategy in ‘new normal’ Skout has launched a new strategy and storytelling service in response to rising demand from B2B companies requiring a fresh perspective on communications. This shift, according to Skout MD, Rob Skinner, comes as organisations look to regain their market share […]

Halloween is just around the corner, and as seasoned storytellers, we thought what better way to mark the occasion than to share our scary stories – although probably not the sort you’re used to.  Do you want to know what really keeps us PR people up at night? Nothing chills us to the bone quite […]

According to B2B Marketing, 2021 is ‘The Year of the Human’ and an opportunity for brands to reconnect with customers, build trust and relationships, and elevate buyer experiences through stronger engagements. As B2B experts in the art of natural storytelling, communications and building brilliant relationships, we thought we’d explore this trend for our first instalment […]

For the past year workers around the globe have delighted in the benefits that have come from working from home. Business-on-top and trackies-on-bottom has been the go-to look for many Zoom meetings, with business-on-top serving a temporal purpose for the duration of the call before being ditched when that little red ‘x’ is clicked. However, […]

If there’s one thing you don’t want as a result of an expensive advertising campaign at the largest footballing event of the year, it’s the most talented and most renowned player at the tournament moving your product off-screen, and urging viewers to drink water instead…   This is exactly what happened to Coca-Cola.Cristiano Ronaldo sat down […]